By adding Google Maps to AdSense Directory Pages, it is easier for advertisers to find where the AdSense Publisher is located. Although the publisher lives in New York, the website is focused on walking tours and shopping promenades in Paris. Basing the map on the relevant keywords the publisher uses on their website provides a more accurate location in terms of keyword relevance – which helps advertisers find new website using the AdSense Directory
The AdSense Directory helps advertisers target globally orientated publishers.
We have also added the AdSense Calendar to AdSense Directory Pages it allows AdSense Publishers to stay in touch with important dates for their online publishing business. We hope these additions to the AdSense Publisher Directory will improve the experience for both publishers and advertisers.