“Buy low, sell high” is long associated with buying stocks and property but when buying a website, its important to focus on buying websites at auction that are atleast 1 year old, have at least 6 months of stable revenues and importantly has not moved hosting servers. When SearchForecast optimizes websites, we are very aware that the host IP address is an important part of the optimization equation.

We suggest people buying a website or those selling a profitable website, consider reviewing our list of website buying tips briefs as these hold insights into how to improve a website once you’ve purchased it but to also understand if the website has inherent SEO value.