On 23rd March, Marc Phillips, Director of SearchForecast and partner of Arafura Ventures in Palo Alto gave unique insights into:
1. Proven customer acquisition techniques used by the hottest VC funded start ups.
2. Case Studies from real clients and portfolio companies.
3. Practical tips & case studies for eDM, SEO, Paid Media & Social.
4. Marketing Qualified Leads (MQL) Reporting to show VCs.
5. Tips on allocating budgets to paid, organic, social and content platforms.
6. How to calculate Lifetime Value vs Customer Acquisition Costs.
7. Latest software start ups use for customer acquisition.