SearchForecast has designed, architected and published thousands of highly optimized web pages to target local customers in suburbs, towns, cities and regions.

Optimizing for location is very important as Google uses the IP address of the visitor when deciding which results to return. Therefore, the location of the user is instrumental in determining which results are returned by Google and other search engines. It is vital to have the correct local content on webpages across a website to ensure there is the identifiers for Google's crawlers to return the appropriate pages.

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